Have a Drupal Site? Let’s Improve Its SEO Ranking.

It’s 2016 and here it’s not very difficult to have an online presence. One can register his name online in a few minutes. Even for businesses, it’s a matter of a bit of research and you are done with your own website. Thanks to the content management systems like WordPress, Magento, PHP, Cake PHP, Joomla and Drupal.

Among these systems, Drupal has gained a huge popularity for its ease, responsiveness and a lot of fields. Thus naturally, there would be a lot of people who would love to learn about the ways to improve their Drupal site’s SEO ranking. Here’s they you can do it.

  1. Install Key SEO Modules of Drupal

There are several installable modules of Drupal. They are very useful to get your website ranked in the SERPs when related keywords are searched. Here’ a list of some effective modules:

Alinks, Content Optimizer, Global Redirect, Link Checker, Menu Attributes, HTML Purifier, Metatag, SEO Compliance Checker, Taxonomy Sitemap and Syndication.

  1. Get Backlinks

Though there’ve been the big updates like Penguin and Panda, backlinks are still very important for SEO services in Toronto. Both the updates were meant for removing the comment spam and overwhelming too many backlinks. Therefore, all you need to do is to make them natural and it can be done with a good mix of links with plain URLs, keyword anchor text, long tail keyword phrases and home page URLs. You need to make sure that the links not only refer to the home page but also the inner pages. It is also a great idea to go for the credible links. For drupal sites, it is better to get a link from drupal.org.

  1. Updates

Your job is not done just by making the site live. You have to update it, especially the contents of it as Google prefers sites that go through continuous changes. When it comes to content updates, you should not restrict yourself within creating new web pages, but also you need to focus on case studies, product reviews, portfolios, videos, blogs, social sections, whitepapers, eBooks, infographics and demos.

The most important thing is that you have to unify all these mentioned qualities together, the modules, the backlinks and continuous updating. And it is also very necessary to observe a profound keyword research and take suggestions of Google Analytics and Webmaster Tools.

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